Gain International Work Experience with UCAIn 2017 wrapping up my final year as a university student at UWI Mona, I started UCA on a whim of an idea. It was just an idea to offer…Sep 12, 20181Sep 12, 20181
What I learned at #YMS17 in NYCAs CEO & Founder of UCA Jamaica , I have to be very strategic in leading my brand through the clutters of Jamaican Marketing. I had to gain…Oct 5, 2017Oct 5, 2017
23 yr old Youth Entrepreneur Benefits from YLAI WorkshopJune 23, 2017 written by UCA Writer, Arielle OliverSep 14, 2017Sep 14, 2017
What I learned at my Internship at HeinekenToday is my last few days interning at Heineken. For the last 2 and a half months I’ve been part of the Heineken Trade Marketing team…Aug 30, 2016Aug 30, 2016
How to create a Unique Brand PositionBrand positioning defines what the brand should stand for in the minds of the consumers. It defines the associations that the brand should…Jul 13, 2016Jul 13, 2016
The Formula for Brand GrowthIn essence, the secret to growing a brand is as simple as increasing the number of people that buy the brand (increasing brand…Jul 12, 2016Jul 12, 2016
The Unconscious Branding Pyramid (part 1)The Unconscious branding pyramid reflects on a framework on how the mind relates to the world around us and the relative influence of that…Feb 7, 2016Feb 7, 2016